Summertime Blues

Summer has hit with a vengeance and that means your hair will take a beating.  Sun, sand, salt water, swimming pools not to mention hi-lighting and heat styling will take its toll on your hair.  Alchemy Hair Design has the solutions to best maintain your summer hairdo with the Bumble and bumble Treatment Line.

Victoria, BC, July 29 , 2009– In the summer season, hair has a greater chance of being damaged through environmental pollutants, Uv rays, chemical treatments, as well as heat styling.  Alchemy Hair Design and Spa has just launched the exclusive Bumble and bumble Treatment Line which has 4 therapeutic regimes to not only make your hair feel better, but actually repair the damage at the source; unlike most shampoos and conditioners that only mask the problem until the next shampoo.  It’s a more holistic approach to addressing hair and scalp issues.  Come into the salon and let one of our knowledgeable and talented stylists customize a treatment for your specific needs.

CHRISTOPHER FROM ALCHEMY HAS SOME TIPS TO GET YOUR BEST HAIR THIS SUMMER:

1) Get your hair cut every four to six weeks because a style is based on distributions of weight.  As the hair grows, the weight changes making it difficult to style.  Over time the ends get older, grow farther away from the nutrient source (the scalp) and the ends split and fray and break.  Left unchecked the split can travel up the hair shaft.  This is why when you’re growing your hair you actually get faster results with regular trims;

2) Have your hair professionally coloured because although it’s easy to go into the drug store, buy a box of colour and slap it on your head; what’s not so easy is to have that bad colour corrected.  Many times when an unhappy drug store result is achieved, people go back 2 and 3 times to buy other boxes of colour to try to fix the mistake, compounding the problem and making it more difficult for a professional to correct.  Professional stylists study how to colour hair and understand the intricacies of what happens when you process a hair colour.  The better salons have stylists that have degrees and diplomas in colour mastery.  It’s always a good idea to have a professional colour your hair.  Be sure to ask how much training your stylist has;

3) Protect your investment by using professional grade shampoos and conditioners.  A pro won’t use something that doesn’t work.  Salon quality shampoos, conditioners, styling products and hair treatments like the Bumble and bumble line will protect your hair.  Your cut will last longer with proper hydration and buffers to protect the ends.  Your colours will stay vibrant longer with moisturizers, nourishing amino acids, and cuticle sealers.  Investing in your appearance is a winning prospect.  Protect your investment;

4) Maintain that “just stepped out of the salon” look by using the styling products your stylist used on you during your visit.  Ask them what they’re using in your hair, why they’re using it and how to apply it.  At Alchemy, we will provide prescription slips for you to take home that outline what we’ve used, in what order and how to apply.  Your guaranteed best results when using professional styling products such as the Bumble and bumble styling line; and

5) Take care of yourself, even though it may be tough to do in this high-paced life we lead.  Be sure to make the time to eat well and include a variety of vegetables in your diet.  Drink lots of water and move your body with regular exercise.  Not only will you see great results in your waistline, but you’ll notice your skin is a bit plumper, dark circles under your eyes will diminish, your complexion will become more even, and your hair and scalp will look and feel great.  There may sometimes seem to be higher priorities, but investing in yourself and your appearance can give you the self confidence and energy to easily deal with the challenges life throws your way.

Christopher Castle is Master Stylist, Master Colourist and owner of the award winning Alchemy Hair Design and Spa in downtown Victoria BC.  Alchemy is a Bumble and bumble (Bb) exclusive salon carrying the complete Bb product line and now offering Bb hair and scalp Treatment.

For more information on the Bumble and bumble treatment line visit them online at www.bumbleandbumble.com

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